Post-Purchase Automation
Personalized WhatsApp, Email & SMS journeys that turn one-time buyers into repeat customers.
Messages sent (30d)
38,420
Recovered revenue (30d)
€71,200
Re-order conversion
23.4%
Avg. response time
1.2s
Post-purchase journey
From checkout to the predictive Day-30 re-order loop
- 0 minEmailOrder confirmation
Personalised with product care tips
- Day 0WhatsAppShipping update
Live tracking link
- Day 2WhatsAppDelivery confirmation
Out-for-delivery + arrival nudge
- Day 3EmailSkincare routine guide
How to layer the products bought
- Day 5EmailReview request
1-tap rating + UGC capture
- Day 30WhatsAppRe-order nudge — 10% off
Predicted run-out of consumable
The Day-30 re-order loop is the engine of repeat revenue
For consumables, the model predicts run-out timing per SKU and fires a WhatsApp nudge with a 10% incentive — driving a 23.4% re-order conversion.
Channel mix
Share of messages sent
- WhatsApp58%
- Email31%
- SMS11%
Cart recovery sequence
Triggered when a cart is abandoned with contact info captured
- Hour 1WhatsApp“You left something behind”
Cart link, no discount yet
- Day 1Email10% off to complete
First incentive
- Day 3SMS“Only 2 left in stock”
Scarcity nudge